cmi Keynote Speaking Blog: Leadership, Sales, Marketing & More

Are You in Your Customer’s Top 5 by Vinh Giang

Written by Vinh Giang | Aug 18, 2021 9:00:13 PM

You are the direct reflection of the top 5 people you spend time with.
This means you are in your customer's top 5 as well.

Magicians have to learn linguistic and visual influence techniques to be able to entertain and astonish people on stage. Vinh Giang, both magician and influential keynote speaker, unpacks how he uses magic to illustrate the power of influence, which has two benefits: empowerment and inspiration to others, including your customers and clients.

Vinh shares a powerful lesson about the power of influence in a magic demonstration he often uses with his audience, both in-person and virtually. He gives a coin to a person and then asks them to decide which hand to place the coin in. The first time he says, put the coin in the hand that feels right and leave the hand that’s left empty. He repeats this for three more times with the person, all the while providing subtle and hilarious cues to suggest which hand to put the coin in. Each time the person puts the coin in the suggested hand and each time Vinh guesses accurately.

Vinh goes on to explain that the reason why he demonstrates this lesson to his audience, in-person and virtually, is simply to highlight that you are the direct reflection of the top 5 people you spend time with. This means you are in your customer’s top 5 as well. Why does this empower you? Because that means you can decide who you will become in the future by deciding who you spend time with right now. As you improve and become more inspired, you will inspire and bring more value to your customers lives as well.

What skills and what attributes do you need to possess right now to get you to the future you want to be at? For example, if you wanted to improve being a top performer in your company, you could connect and bring into your top 5 someone who is a top performer. Bring someone who has the skill or attribute into your top 5 and you can slowly craft yourself into the leader you want to become.

Nothing happens until something moves — Einstein